ACCT 245 Introduction to Data Analytics

This course will provide an introduction to business analytics as a means for organizations to gain a competitive advantage by using data to make better decisions. Many different organizations, including businesses, governments, and non-profits, are making significant investments in analytics to support managerial decision making which increases the demand for data analytics skills.  Students will use Microsoft Excel to summarize, visualize, and analyze data in practical business situations.  Exposure to other data analytics software tools will also be provided. Elements of appropriate levels of business statistics and Microsoft Excel will be developed through this course.

Credits

3

Prerequisite

Eligible to enroll in ENGL 121, and eligible to enroll in MATH 070

Hours Weekly

3

Course Objectives

1. Differentiate between quantitative and qualitative data.
2. Assess the elements that can be codified in quantitative and/or qualitative fashion, given specific organizational processes.
3. Analyze how the range of possible correlation values are used to inform the degree of association among variables.
4. Analyze the implications on the business decision-making process when given a set of descriptive statistics.

Course Objectives

1. Differentiate between quantitative and qualitative data.

   This objective is a course Goal Only

   Learning Activity Artifact

   • Other (please fill out box below)
   • Exam Questions

   Procedure for Assessing Student Learning

   • Other (please fill out box below)
   • Answer key
2. Assess the elements that can be codified in quantitative and/or qualitative fashion, given specific organizational processes.

   Learning Activity Artifact

   • Other (please fill out box below)
   • Exam Questions
3. Analyze how the range of possible correlation values are used to inform the degree of association among variables.

   Learning Activity Artifact

   • Other (please fill out box below)
   • Exam Questions
4. Analyze the implications on the business decision-making process when given a set of descriptive statistics.

   This objective is a course Goal Only

   Learning Activity Artifact

   • Other (please fill out box below)
   • Exam Questions

   Procedure for Assessing Student Learning

   • Other (please fill out box below)
   • Answer key