BMGT 120 Small Business Management

Small business management blends entrepreneurial goals with a realistic survey of the wide variety of functional business skills needed to operate a small firm effectively. The course will focus on skills such as marketing, financial management, and business planning, as well as a clearer view of small business's contribution to the national economy. Students will improve their problem-solving abilities through experiential exercises and discussions.

Credits

3

Hours Weekly

3

Course Objectives

1. Define entrepreneurship and explain the entrepreneurial mindset.
2. Develop a strategic plan for a small business.
3. Identify and evaluate new business startup ideas.
4. Develop a customer profile of a target market.
5. Evaluate the assessment of financial performance for a small business.
6. Explain risk management for a small firm, including insurance and risk classification.
7. Describe the legal forms of organization available to small businesses.
8. Explain managing human resources for small ventures.

Course Objectives

1. Define entrepreneurship and explain the entrepreneurial mindset.
2. Develop a strategic plan for a small business.
3. Identify and evaluate new business startup ideas.
4. Develop a customer profile of a target market.
5. Evaluate the assessment of financial performance for a small business.
6. Explain risk management for a small firm, including insurance and risk classification.
7. Describe the legal forms of organization available to small businesses.
8. Explain managing human resources for small ventures.